Human — Image direction
Image direction, characters and atmosphere
CREATIVITY, WITH INTENTION.RIO DE JANEIRO, BR
Design with
someone behind it.
Hi, I'm Taís.Designer & AI Creator.
Open to new opportunities
Between strategy, sensitivity and technology,
I create identities and images that connect
brands and people.
01 / PORTFOLIO
IDEAS THAT TAKE SHAPE.Selected work
Human — Campaigns and design
Academy Pass, Human TV and AI Video Lab · campaigns and content
Human — Images in motion
Audiovisual studies · motion, image and atmosphere
Institutional Design
Ads, social media and corporate emails
Viggore
Visual identity, e-commerce, social media and email marketing
Presence — Portraits and editorials
Personal study · Portraits, beauty and fashion
Lunar Drinks
Personal study · Art direction for drinks
Object, light and setting
Personal study · Product and campaign imagery
Inhabiting — Interiors and atmospheres
Personal study · Interiors, furniture and atmosphere
Between the real and the imagined
Personal study · Surrealism, set design and illustration
Marmota — Labels and applications
Beer labels and bottle applications
Lust’s Elixir — Digital campaigns
Banners and digital campaigns for alternative fashion
D’Grafo — Selected campaigns
Campaigns and social media for service, food and event brands
Nanakarana — Zodiac series
Email marketing with one piece for each sign
Black Public Leadership
Outreach campaign for social media and email
Human Academy — Campaigns and results
203 AI images for 24 carousels published by Human Academy, with 66,707 likes and 21,856 recorded: 10 estilos de iluminação editorial · 5 movimentos de câmera com IA · Efeito drone com IA · 7 estilos de render 3D · Direção humana na criação com IA · Retratos no estilo FIFA · Figurinhas da Copa com IA · Estilos visuais com sref · Higgsfield Soul 2.0 × Nano Banana Pro · Câmera de torcida com IA · Imagens 360° com GPT Image 2 · Recraft V4 × Nano Banana 2 · Moda: câmera, escala e ponto de vista · Cenas icônicas e upscale · Consistência de personagens · Estilos de animação com IA · 12 ângulos de câmera · Prompts hiper-realistas · 8 usos criativos do Nano Banana Pro · Nano Banana × Seedream 4.0 · Patchwork digital · Ícones personalizados com ChatGPT · Pixel art animada · Logos com Creative 3D Effect.
Prompt portfolio
Quer conhecer mais do meu trabalho?! Aqui abro pra você alguns prompts criados por mim.
02 / NICE TO MEET YOUalways curious. RIO DE JANEIRO THE WORLD
always curious. The tools evolve.
The eye is mine.
I am Taís Fraga, a designer with a degree in Industrial Design from UFF. My practice connects digital design, branding and generative AI, from creating images to researching creative tools and workflows.
From typography to new ways of making images, curiosity stitches my work together. I like exploring possibilities and giving shape to ideas with personality.
Visual identityDigital designCreating with AIPackagingTypography & lettering
See my background 03 / BACKGROUND
View résumé Experience that adds up.
Different contexts.
An eye still being built.
Design, communication and new
creative possibilities.
01DeslumbreFounder | Art Director & Multidisciplinary DesignerOct 2019 – present
- Art direction and multidisciplinary design for brands across different sectors: visual identities, campaigns, key visuals and digital and printed pieces, from concept to final delivery.
- Work for social media, e-commerce, landing pages, presentations and corporate materials, rolling assets out across channels while keeping brand, concept and execution consistent.
- Generative AI applied to ideation, creation and visual refinement, alongside running briefing, research, client relationships and deadlines independently.
Art directionVisual identityGenerative AIProject management
02HumanAI Creator | DesignerJun 2025 – Sep 2026
- Conceived visual content for Human Academy and Human Company, connecting art direction, creative concepting, social media design and visual storytelling.
- Created images and videos with generative AI and tested tools continuously, judging results aesthetically and technically and finding new uses for AI in design workflows.
- Produced educational material on creating with AI and supported community management; a selection of posts gathered in a portfolio adds up to more than 88k interactions.
Generative AIArt directionEducational contentSocial media design
03FSB ComunicaçãoDesignerMay 2023 – Jul 2025
- Campaigns, key visuals and corporate pieces for Alcoa, from the visual concept to the final rollout, maintaining the identity and brand guidelines across digital and printed materials.
- Strategic presentations, corporate HTML emails and online and offline pieces; coordinated a small team and directed creative demands.
- Two advertisements published in Valor Econômico and O Globo, plus anniversary campaigns that travelled internationally.
AlcoaKey visualsBrand guidelinesTeam coordination
04ViggoreDesignerAug 2022 – Apr 2023
- Visual concepting for the e-commerce campaigns, from the creative idea to the digital rollout, taking part in decisions on language and creative direction.
- Design and visual direction of the website, keeping campaigns, brand identity and the browsing experience consistent.
- Key visuals, banners, social media pieces and promotional materials adapted to different formats and touchpoints.
E-commerceVisual directionKey visualsDigital campaigns
05D’GRAFO Comunicação IntegradaGraphic Designer II / Graphic Designer IDesigner II: Jun 2022 – Jul 2022 | Designer I: Aug 2021 – Jul 2022
- Created ads, stories, posts, banners, short videos and GIFs; produced menus, folders, labels and business cards.
- Refined visual identities and adapted digital and printed layouts for different clients and formats.
- Documented internal processes, organised weekly demands and structured the hiring process to grow the design team.
Social mediaPrinted materialsProcessesWorkload management
ALWAYS IN MOTION
INSIDE LVMH 2026
AI Applied to Work 2026
L’Oréal Brandstorm 2025
04 / HOW I CAN HELP
Talk about a project From idea to delivery.
Images with AI
Creating and refining images with generative AI, exploring visual concepts for brands and campaigns.
Branding and visual identity
Visual identities, key visuals and brand materials, from concept to use across different formats.
Design for campaigns and social media
Posts, stories, banners, ads, short videos and GIFs with a consistent visual language.
Presentations and graphic materials
Strategic presentations, corporate pieces and printed materials that organise information clearly.
Services provided by Deslumbre Design LTDA
Company ID (CNPJ) 61.690.094/0001-62
05 / NEXT CHAPTERPROJECTS, PARTNERSHIPS & OPPORTUNITIES